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FAKTOR-FAKTOR YANG MEMPENGARUHI PERILAKU PENGUNJUNG TAMAN WISATA ALAM UMBUL SIDOMUKTI KABUPATEN SEMARANG

PRATAMA L, HARY WAHYU (2014) FAKTOR-FAKTOR YANG MEMPENGARUHI PERILAKU PENGUNJUNG TAMAN WISATA ALAM UMBUL SIDOMUKTI KABUPATEN SEMARANG. Skripsi, Fakultas Ekonomi dan Bisnis.

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    Abstract

    Abstract The purpose of this study was to analyze the factors that influence the visitor behaviour of Umbul Sidomukti natural tourist resort. There are six variables determine the visitor behaviour such as education, income, products, price, promotion, psychology. The study was conducted using convenience sampling method. There were 100 visitors as respondents. Data obtained by distribute the questionnare. Data processed and analyzed by regression statistic. The result showed that only the price variable significantly influenced the visitor behaviour while education, income, products, promotion and psychology do not.

    Item Type: Article
    Subjects: Ilmu Sosial > H Social Sciences (General)
    Divisions: Fakultas Ekonomi dan Bisnis > Manajemen
    Library of Congress Subject Areas > Ilmu Sosial > Manajemen
    Depositing User: Psi Udinus
    Date Deposited: 18 Sep 2014 14:37
    Last Modified: 22 Nov 2014 03:27
    URI: http://eprints.dinus.ac.id/id/eprint/5657

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